This Winter, streetwear label NICCE partner with Viper - a digital platform and magazine that spotlights emerging artists and creatives. Offering exclusive access to brand ambassador, Billy the Goat, Viper explores Billy's journey as a creator and streamer.
Watch in full Viper's exclusive interview here:

Billy’s journey began rooted in his love for Hip Hop culture, which has shaped his approach to content creation. His passion for music was evident from the start, with him igniting social media thanks to a debate around one of Drill’s biggest names.
He explains, “One of the first ones wasn’t even on my channel, it was on a channel called Cord Socials; I think it’s still up now. It’s called ‘Do all Digga D fans think the same?’ There was a clip from there that did the rounds on blogs. It was one of the first appearances that I made on socials; that one definitely holds a special place.”
